Tag Archives: writers

Characteristics of EPPO Topics: Stay on One Level

This entry is part 5 of 6 in the series Characteristics of an EPPO topic

One of the less obvious but more important characteristics of an Every Page is Page One topic is that it stays on one level. As with the other characteristics I have discussed in this series, being standalone, having a specific limited purpose, and establishing its context, staying on one level is not an ideal, but… Read More »

Approximation, Correction, and Tech Comm

At the Battle of Balaclava, an order reached a brigade of light cavalry to take the Russian guns. The general who sent the order was referring to a small artillery position that had been abandoned. But the commander of the light brigade could not see those guns. He could only see the main Russian battery… Read More »

Why My Titles Suck

Last week I wrote a post on why people have few nice things to say about their CMS. I titled it Content Management and the Problem of Scale. That title sucks. I mean really, who but a handful of content management geeks would be inspired to read a blog post titled Content Management and the… Read More »

Why You Hate Your CMS

Today, Alan Houser (@arh) tweeted: Before I die, I want to hear somebody speak well of their CMS. Especially in #techcomm. Surely somebody must be happy with theirs. To which I (@mbakeranalecta) replied: Indeed, but the CMS model is wrong. Can’t manage large data sets on desktop model. Can’t have good implementation of a broken… Read More »

Every Page is Page One Topics are Everywhere

This entry is part 1 of 6 in the series Characteristics of an EPPO topic

As I have argued previously, Every Page is Page One is the new fact of information seeking behavior. Whether a reader finds information by searching, or by surfing links on other pages, or even by browsing the landing page of a website, the page they arrive at is page one for them. And when they… Read More »