The second day of our Grand Tour, Monday, April 30, 2018, covered only 100 km from Bloomington to Springfield Illinois. The day was really about all things Lincoln. The route here is simple enough. The old road runs parallel to the Interstate, going through towns rather than around them. Actually, at some point in its… Read More »
I’d like to float the notion that the essential ingredients of drama are tension, texture, and tenderness. I’m not advancing this as a robust theory of story or anything like that. Nor am I suggesting that there is some brilliant new insight here. Drama is a complex thing and like any complex thing it can… Read More »
This is the beginning of the diary of the Grand Tour that my wife, Anna, and I took in the spring of 2018. The tour consisted of doing the whole of Route 66, then following the Pacific Coast Highway north as far as the Columbia Gorge before heading back east through Yellowstone and the Badlands.… Read More »
This graphic keeps popping up on writer’s lists and sites, generally to universal applause: This is very silly, but apparently it is not clear to many why it is silly, so I’m going to put my pedant’s hat on and dissect it.
I am turning a page. An elderly metaphor, but still apt for a writer. My kids are grown. My mortgage is paid. My savings are adequate. I only need do the work I most want to do. I have said the things that I truly thought it important to say about technical communication and content… Read More »
If you let one of your houseplants completely dry out and then try to bring it back to life by dumping a large amount of water in the pot, you will end up with water all over the floor. Dry soil cannot absorb moisture quickly so the water you pour in will run through the… Read More »
Neil Perlin poses the question (and answers in the negative) in a response to my post “Time to Move to Multisourcing“. Perlin raises a number of points that deserve discussion. But first, a little clarification is needed. The term “single sourcing” is used to mean a number of different things in tech comm and content… Read More »
Personalized content has been the goal of many in the technical communication and content strategy communities for a long time now. And we encounter personalized content every day. Google “purple left handed widgets” and you will see ads for purple left handed widgets all over the web for months afterward. Visit Amazon and every page… Read More »