Monthly Archives: May 2013

Findability is a Content Problem, not a Search Problem

Findability is a constant theme in content strategy and technical communications, yet it  seems to me that people often treat findability as a problem existing outside the content. Findability is addressed using SEO tactics and by devising sophisticated top-down navigational aids, such as taxonomies and faceted navigation, but it is seldom seen as issue to… Read More »

Structured Writing FOR the Web

Tom Johnson started the discussion with  Structured authoring versus the web. Sarah O’Keefe and Alan Pringle took it up in Structured authoring AND the Web. My turn: Structured authoring FOR the Web. One of my long term grievances is that structured authoring has been adopted piecemeal. Rather than approaching it holistically as a method that can provide a wide… Read More »

Fewer People Read Longer Topics, and that’s Okay

Fewer people read longer topics. But it’s not something to lose sleep over, and certainly not something to shorten topics over. Tom Johnson has a recent  series of posts on topic length (Does DITA Encourage Authors to Fragment Information into a Million Little Pieces?, Do Short Topics Make Information More Findable?, and Why Long Topics Are Better for the User).… Read More »