Archive | May, 2013

Findability is a Content Problem, not a Search Problem

Findability is a constant theme in content strategy and technical communications, yet it  seems to me that people often treat findability as a problem existing outside the content. Findability is addressed using SEO tactics and by devising sophisticated top-down navigational aids, such as taxonomies and faceted navigation, but it is seldom seen as issue to […]

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Fewer People Read Longer Topics, and that’s Okay

Fewer people read longer topics. But it’s not something to lose sleep over, and certainly not something to shorten topics over. Tom Johnson has a recent  series of posts on topic length (Does DITA Encourage Authors to Fragment Information into a Million Little Pieces?, Do Short Topics Make Information More Findable?, and Why Long Topics Are Better for the User). […]

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